c Our Story – Ella Sanders
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OUR STORY

Ella Sanders is all about beautiful knitwear with an emphasis on exceptional quality and timeless style.  They are pieces designed with the seasons in mind, which you’€™ll rely on year after year. Inspired by tactile fabrics, heavenly colours and patterns, each piece will add instant style and comfort to your life. Since launching with basics in 2008, the Ella Sanders range has extended to include women’€™s knitwear apparel, children’€™s accessories and homewares and has garnered a strong following for its signature, ultra luxe appeal from all over the globe.

Founder and design director, Danielle Sanders, was destined for this trade,€“ both her uncle & grandfather are established wool farmers from rural Victoria and her mother a keen knitter who taught her the fine art as soon as she could handle a knitting needle.

Danielle also spent a number of years studying textiles and knitwear throughout arctic winters in Finland & Eastern Europe, which reinforced the benefits of excellent quality natural fibres and helped shape her dinstictive aesthetic. Since returning to Australia, she gained extensive experience within the fashion industry, designing for a number of leading fashion and lifestyle labels including Country Road. Every Ella Sanders collection is a true reflection of her fascinating past.

To meet the demands of the seasons, Ella Sanders uses lightweight natural yarns & fabrics for summer and 100% pure wool for the winter collections.

Available in over 100 stores around Australia & NZ (see the stockists link) or online.

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